Webinar: Unleashing the Power of Data and AI in Customer Experience Management (CXM)

In today’s competitive landscape, Customer Experience (CX) is a key market differentiator. Despite economic uncertainty, companies are adopting digital Customer Experience Management (CXM) to gain a competitive edge and enhance customer retention.

Using Everest Group’s survey of organizations with revenues over $500 million, this webinar explored how companies use Data and Analytics (D&A) and AI to drive CX transformation, leveraging technologies like automation, agent assist tools, and AI bots.

Key takeaways:

  • The role of D&A in reshaping CX operations
  • Latest trends in CX D&A and AI technology adoption
  • Achieving business goals with CX D&A
  • Effective models for implementing CX D&A and AI services
  • Overcoming common challenges to maximize CX D&A benefits


  • Aishwarya Barjatya, Practice Director, Everest Group
  • Shirley Hung, Practice Director, Everest Group
  • Shashank Verma, Head of CX Transformation, EXL

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